Saturday, 1 March 2014

Logo Research

In order to design a suitable logo, we did research into other similar production companies, who focus predominantly on the horror genre. Here is what we found.

1. TWISTED PICTURES













As you can see, this logo and animation uses a font with a gradient, making it appear to be partially hidden. They also use a spike and reddened barbed wire, which are suggestive of violence and gore.

This company's filmography includes movies such as SAW, Dead Silence and Texas Chainsaw.


2. DARK CASTLE ENTERTAINMENT





This logo uses horror iconography, with the image of a large, foreboding castle and lightning. It also begins with a screaming gargoyle.

This company's filmography includes movies such as House On Haunted Hill, Orphan and Splice.


3. LIONSGATE




This logo shows twisting, rusted gears inside a lock. There is also a strong tint of reds and blacks.

This company's filmography includes movies such as SAW and American Psycho.

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